Saturday, February 9th, 2019
Video marketing is growing. Today, brands are launching million-dollar video marketing campaigns on Instagram, Facebook, YouTube, and other video-friendly platforms. The age of the static ad is over. The age of the 5-second, 15-second, or 3-minute video advertisement...
Thursday, January 17th, 2019
A good brand storytelling video subtly explains your company’s ethos. It highlights what makes your company great without being too forceful. It emphasizes your strengths and appeals to your customers in a targeted way. A bad brand storytelling video does none of...
Wednesday, January 9th, 2019
A good brand storytelling video highlights the best ways your company has a positive impact on its customers. A bad brand storytelling video weakens your company’s brand image or attracts negative attention. There are two types of bad brand storytelling videos:...
Thursday, November 8th, 2018
Producing a video isn’t as easy as picking up a phone and pressing record. A professional video goes through three phases of video production. Each phase is crucial for creating a professional finished product. The three stages of video production include...
Friday, October 26th, 2018
Corporate video production has become increasingly difficult over the years. Today, it’s harder than ever to make your company stand out from the crowd. Fortunately, there are professional video production companies that specialize in corporate videos. These companies...
Wednesday, October 10th, 2018
Making a corporate video isn’t easy. Many companies have tried and failed to make their corporation look engaging, entertaining, or friendly. Some corporate videos give off a “trying too hard” or “fellow kids” vibe. Other videos just come off as lifeless. How can your...
